Branding
Services
Brand Alchemy Essential
Client
Kopal
Year
2024
ABOUT THE BRAND
Kopal is a company specializing in the sale of musical instruments, offering high-quality products for musicians of all levels. Our branding work focused on creating a strong and authentic visual identity that resonates with the artistic and passionate spirit of musicians. From logo design and color palette to typography and brand messaging, we ensured that Kopal stands out in the competitive world of music retail.
Goal
This brand represents the essence of KOPAL: being a vehicle for transformation and well-being, bringing the ancestry of copal to modern life.
The proposal was inspired by the ethereal and serene shape of copal smoke, a powerful symbol of purification and spiritual connection in Mesoamerican cultures.
